Proenza, Proenza Everywhere!

Between their Fall 2007 fashion show today at Bryant Park and their just-released, uber-hot collection for Target, the Proenza Schouler boys are everywhere. Luckily for beauty addicts and thanks to Lancôme’s Pout-à-Porter lipstick series, you can wear the brand on your lips too with Proenza Pink, a brand new, custom blended, limited-edition shade of the perfect petal pink.


Behnaz (Sarafpour, yet another Go International! designer), the first shade in the Pout-à-Porter series, was produced in an ultra-limited-edition quantity and sold only at the four Lancôme boutiques in the U.S. A universally flattering red, Behnaz sold out via waiting list before it hit even hit counters and was spotted on eBay selling for $103.50 (it retailed for $25.00).

The good news is, Proenza Pink has been produced in a greater quantity than Behnaz and will be available exclusively at Neiman Marcus, Bergdorf Goodman, Lancôme’s boutiques and at www.lancome-usa.com, beginning on March 1.

Waiting lists opened on February 1st, so call any of the Lancome boutiques or the Lancome counters at Bergdorf Goodman or Neiman Marcus to get on the waiting list.