It's Baaa-aack!

We were never quite clear on how the super sexy Abercrombie & Fitch catalogs of yore helped to sell the apparel retailer's collegiate clothing. Until we studied marketing at FIT, that is.

The catalogs consistently caused controversy in the media, of course generating exactly the type of attention that A&F desired - well done, marketing team. However, said controversy also led numerous store boycotts by conservative groups and eventually, the catalog ceased publication in 2003. Today, Vogue UK brings the news that the A&F Quarterly will resume publication exclusively in the United Kingdom. We wait with bated the meantime, enjoy these teaser images.

Images via


vonnie said...

lol, ohhh, hotness!