Teen style blogger and Rodarte muse Tavi Gevinson made the scene during New York Fashion Week in September, and worked with designers Kate and Laura Mulleavy on an exciting video project to promote the new Rodarte for Target collection, hitting stores December 20.
The short film offers a behind-the-scenes peek at the lookbook shoot, press preview and ad shoot (on location in North Dakota!), as well as the Rodarte Spring 2010 fashion show, with guest appearances by Kirsten Dunst, Jason Schwartzman and Elijah Wood, among others.
I must admit, this collection intrigues me though I am almost always beyond disappointed in Target's designer collabs.
What do you think? Are you planning to hit Target on December 20 to snag a few Rodarte pieces of your own?
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