Make Friends With Your Hair, Dove Suggests, Very Seriously.

I don't know about you, but I can count the women I know who are HAPPY with their hair on a SINGLE hand, and on some terrible (often, HUMID) days, a single FINGER. But the folks at  Dove® Hair Care remain hopelessly (some might say blindly...) optimistic that with a little change in 'tude, women everywhere can learn to make friends with their hair. In fact, they've teamed up with one of my fave actresses-  Rashida Jones -  to launch the SHINY and NEW  Dove® “Make Friends with Your Hair” campaign.

You can learn more in the vid above, but in essence, the campaign invites gals like you and I to share our most unpredictable hair stories for a chance at a hair GLORY. Enter to win by creating a video up to 90 seconds, sharing how your hair has an alter ego by telling a story, acting out a humorous scene or even singing an original song. Three finalists will win a VIP trip to New York - the greatest city in the world, obvs - and a hair transformation by celebrity stylist Mark Townsend (it will be epic, take my word on it). America will then exercise their right to vote (it's DEMOCRACY, friends) on DoveHair.com/friends and Facebook.com/Dove for their favorite finalist to star in a Dove® Hair TV ad. Video entries are being accepted through October 20, 2011 – so, get to filming, kids!