Backstage Beauty #NYFW Fall '13: John Frieda for Rodarte

Super stylist Odile Gilbert for John Frieda created the "rocker princess' mane seen at the Rodarte Fall 2013 show. As we've seen on so many runways this season, the texture was effortless and undone.


  • Before drying the hair, Odile applied dollops of Frizz-Ease Curl Reviver Styling Mousse to build texture while ensuring a smooth finish.
  • After hair was blow-dried, a 2-inch iron was used to create loose bends. Frizz-Ease Moisture Barrier Hairspray was lightly misted over each section before it was wrapped around the iron to lock the waves in place.
  • Next, the waves were brushed out to make the texture look more natural, and braids on both sides were connected in the back of the head with a rose made of the models’ own hair.
  • To finish the look, a dime size of the Frizz-Ease Hair Serum Thermal Protection Formula was smoothed over random ends to make sure the overall effect was “undone” with a little polish.